Pipeline Stages
Default pipeline stages (customizable per org):| Stage | Description |
|---|---|
unqualified | New lead, not yet evaluated |
qualified | Initial qualification complete |
contacted | Outreach initiated |
meeting_scheduled | Meeting booked |
proposal_sent | Proposal delivered |
negotiating | Active negotiation |
closed_won | Successfully closed |
closed_lost | Lost opportunity |
disqualified | Not a fit |
Pipeline State
Each lead maintains pipeline state:Stage History
Every stage transition is recorded:Updating Pipeline Stage
Move a lead to a new stage:Pipeline Visualization
- Board View
- Timeline
The board view displays leads as cards grouped by pipeline stage, allowing drag-and-drop stage transitions.
Pipeline Metrics
Track pipeline health with:- Stage counts - Leads per stage
- Conversion rates - Stage-to-stage progression
- Velocity - Average time per stage
- Win rate - Closed won vs. closed lost
API Endpoints
| Method | Endpoint | Description |
|---|---|---|
GET | /api/v1/leads/{leadId}/pipeline | Get pipeline state and history |
POST | /api/v1/leads/{leadId}/pipeline | Update stage |
GET | /api/v1/pipeline/stages | List available stages |